I heard this quote the other day and it grabbed my attention as I believe this is an issue that many new marketers stumble over when they begin to market online.
And this is the quote…
Amateurs SELL — Professionals SORT.
In the end, this entire process can be summed up in just three steps…
Now let me start by asking you a simple question.
Would you rather have people eagerly contacting you about your products or services, or would you rather hunt them down and beat them over the head with a sales pitch until they runaway calling you a crazy person?
Well if you like option #1 more than option #2, pay VERY close attention because I’m about to fill you in on how we make that happen each and every day for our members here at CarbonCopyPRO…
The first thing you need to know is that “marketing” is king. Period. If you don’t believe me, let me prove it to you.
(By the way, making a list of your friends, family and business contacts to pitch the latest fruit juice, lotions, potions and pills to is NOT marketing. It’s called “laziness” and does not work)
Let’s say that you have the chance to market what you think is the best new product in the world, so you have the company ship $3,000 worth of it to your front door.
Well guess what…It’s just going to sit there.
Have you ever heard those weird stories about Amway guys who had garages full of product?
Well that happens because products don’t sell themselves… “Marketing” does.
So here’s to make that happen in 3 very simple steps:
* Step #1 — Build a prospect list. This is a list of the people who respond to your advertisements, signaling to you that they have in interest in what you offer.
* Step #2 — Build a relationship with your list. People buy from those they like, respect, and trust, and it’s no different here. The best way to do that is to offer true, honest value.
* Step #3 — Market to your list. This is when you market products and services that will help the people on your list get what they want.
I like to cal this process “building your tribe”. Anyone can easily build a list online but it takes more skill to build a tribe of followers that want to hear from you, that respect you and want to buy from you than it does to simply build a list.
Remember, this isn’t about you making money….It’s about you serving others. The money follows.
So that’s the process in a nutshell and it’s these fundamental steps that the biggest marketers on the Internet are doing to build their 7 figure businesses.
See you at the top.