Archive for June, 2010

Your Social Media Response = Your Income

How To Know If You Are Pushing HOT BUTTONS With Your Content

Are you aware of the response your content is getting from the social media landscape? Do you realize that the quality of your content that you create is an indication of the health of your business and is directly proportional to the amount of income that you receive.

I have produced this video below to share with you some signs that you need to be seeing in order for you to know if your content is effective or not.

When it comes to creating good content, it absolutely MUST push peoples HOT buttons and get a response… and the social media community is a hot place to discover where you stand.

Watch this 10 minute video to see what I mean…

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Ok so tell me… is what I am saying here on the money? Is this a key performance indicator in regard to the quality of your content?

Your comments are welcome below…

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UPDATE :- This is an addition to the post that I am putting here on July 2nd 2010, 5 days after I created the post.

Another indicator of the quality of your content, which is something I forgot to mention in this video, is when people begin to repost your content on their Blogs. I have had this happen previously but here is one that has just occurred as a result of this post.

Visit Heather C Stevens Blog – Click Here

Quality content that you create will get posted on other peoples blogs which will not only create more exposure but you will also have the value of a Ping Back to your blog. Not to mention the traffic that you could get from it too.

Thanks Heather… kudos to you.

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UPDATE :- July12th 2010

I might keep adding to this post as things come up because I really think it will help you see some things here.

This graphic below is an indication of the type of feedback you want to be seeing when you connect with people in the social community.

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The conversation starts at the bottom and as I previously said it’s just an indication of the level of feedback you really want to be seeing in your marketing.

Something I have discovered is that creating good vibrations online is a skill that you must learn how to do. Your prospects and others who come in contact with you MUST be able to sense through your content that you are indeed a “genuine” person and not someone who is out there for themselves or who is impartial to the feelings of others.

For me it didn’t come easy in the beginning but over time as I practiced and got better, I started to get these types of responses.

Now don’t get discouraged if it’s not happening with you yet, stick with it, it will come to you as you do more of it.

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Facebook Twitter Collaboration In Your Social Media Marketing

Facebook & Twitter Combined… The Mother Of All Relationship Building Tools

Most people who use Facebook and Twitter tend to use them as individual marketing tools rather than as one tool.

What I’ve discovered is that when you use the two together they form a powerful collaborative marketing platform that will enable you to build relationships with stone cold prospects at a much deeper level.

This video will show you exactly what I’m doing right now to draw contacts from Twitter and put them into my Facebook account and begin to build relationships.

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Once We Connect On Facebook

As soon as I accept the Friend Request on Facebook I send them the following message.

Hi (their name)

What’s up my friend?

Thanks for the connection. It’s nice to meet you here.

I like to interact with people on Facebook and find out how others are marketing their business online. I learn so much that way & I would love to hear what you are currently doing for your business.

You may be interested in a brief welcome video I shot last summer just to say hello.

http://www.youtube.com/watch?v=6TwnE0VgekU

Most people I meet here on Facebook come from following me on Twitter so if that’s you, thanks for coming over.

I look forward to seeing your posts.

Have a great day…

Greg Martin

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So they immediately get correspondence from me thanking them for the connection, plus they also get a friendly video of me welcoming them.

Now that video has caused a lot of relationships to begin to happen because people are relating to the uniqueness of it.

First it’s not a sales video and second it’s just me hanging in the pool (who does that when shooting videos?) and people just seem to like it. Of course you could send them to something else like a Blog post, but I find that people see it as non-threatening because it’s a YouTube link and not a link to something more salesy. (that’s just my take on it)

So once they have become a friend you need to break the ice in some fashion with some form of message or video. Preferably both.

And there you go, that’s what I am doing now to BEGIN to build relationsips at a much deeper level by combining Facebook and Twitter.

Questions? Please feel free to leave questions or comments below.

Advice For A My Lead System Pro (MLSP) Newbie

Donna contacted me yesterday on Facebook about using My Lead System Pro (MLSP) and the problems she was having with it. Here is the chat so far…

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My Lead System Pro MLSP Facebook Chat

My Lead System Pro MLSP Facebook Chat

I thought I would post this here as an indication of the type of questions I receive from people who struggle to get their lead generation & list building strategy working.

My Lead System Pro MLSP is a dynamo when it comes to helping you build your business. And the principles they teach together with the system bring you a tool that will enable you to really begin to get your stuff happening.

Here is a link to the Blog post in Question. If you are having trouble with lead generation… READ IT…

Lead Generation & List Building For Beginners

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Keep me posted on your progress.

Got questions? Got comments? Use the comment section below and I will get back to you there.

Have a great day…

Lead Generation & List Building For Beginners

I know what it feels like, your frustrated at your results. You know you need to be building a list but it just isn’t happening for you. What the heck do you do?

This might help…

Explode Your Income Potential Online By Adding 5 to 10 Leads Per Day Without Raising A Sweat

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If you are having any trouble at all in this area of your business (most newbies do), this post will help you get started. It’s not hard to implement these strategies that I am about to show you so hang in there and make sure you devour every paragraph of this post.

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What Lead Generation & List Building Mean To Your Business

Before I get into what I am doing to generate leads and how SIMPLE it is to begin to build your list I thought I would cover exactly what having a steady flow of new leads coming in to your marketing funnel will do for your business.

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Leads Are The Life Blood Of Your Business

If you are not generating any leads at all yet, just imagine for a moment what a steady flow of say 3 to 5 leads per day would do for your business right now.

Now think about 10+ leads per day… or even 50+ leads and more. Can you get the picture here? What shape would your business be in with that type of lead flow?

You see lead flow brings life into your business just like blood carries oxygen and other nutrients around your body. When you have new people coming in and getting exposed to your products and services, and you are developing a relationship with that list, and people are joining you in your opportunities or buying your products, you have a healthy, thriving business.

No leads = slow business growth

Next…
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New Leads Gives You Marketing Power

Having leads coming in to your business will give you much more power in your marketing, especially when you are developing good relationships with people and they begin to repost your content out on to the social community.

You will find as you build your list that you will begin to see other people actively engaged in marketing your content for you.

From experience I can tell that I have seen people sharing my content on things like… Blog posts, Twitter posts and products I am selling among others. I actually make money from people that have actively shared my content with other people in their lists or with their followers in the social community.

Next…

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New Leads Means More Income

Of course the real spinoff of all this activity is that you begin to earn real income from what is occurring. The more new leads that you generate will give you more leverage which will give you a greater ability and better opportunity to make money.

We have all heard that the money is in the list… well… the money is also in the people who follow the people in your list as well.

Yes list building and lead generation is a primary activity that you need to engage in when building your business. Yet for some it seems to be the most difficult to implement.

So now… let’s have a look at what you can do starting right now to begin building your list.

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How To Build A Powerful Lead Generation System

Ok so there are really two systems that you can use here…

  1. You can subscribe to a service
  2. You can build your own

I do both methods and I strongly suggest you do the same. There are advantages to using one over the other which is why doing both is the best way to approach it.

Are you ready?

Let’s go…

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Subscribe To A Replicated Paid Service

As part of my marketing I am using a system called My Lead System Pro (MLSP) which is a replicating web page creator.

Here is one of my pages… http://www.MyLeadSystemGuru.com

I send people there from Twitter and they subscribe to that page. When someone decides to buy the service for themselves I get a commission and if they decide to purchase any other product in there then I also get a commission on that as well.

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Attraction Marketing System

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Here are the reasons why I use this service…

  • I can’t produce high quality videos like the one on that page
  • I earn commissions when someone subscribes to the service
  • I also earn commission on upsells
  • The system closes sales for me
  • The people who subscribe to the system & purchase product are a higher quality prospect for me to do business with
  • I have something that I can refer my leads to if they can’t or don’t want to build their own system
  • It gives my leads a low cost entry point where they too can begin to make some money
  • There is powerful marketing training in the back office section which means I don’t have to train people, the system handles it for me

So it’s a win/win situation all around and is a brilliant product to have in your arsenal. Need I say more?

Next…

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Build Your Own Capture Pages & Marketing Funnel

If there is one skill that you WILL have to learn and master at some stage if you are serious about building an online business then you are going to need to know how to create your own capture pages and back end training funnel.

This also includes working with an Autoresponder which is the software you need to automate your marketing. Now if you are using MLSP you are probably already subscribed to some sort of Autoresponder service.

The following site is an example of my own creations that I work with…

http://www.HomeBusinessPro.co

And this is just one of what I have built and worked with over the years.

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Why Bother?

Now you have seen a sample of what I have done here with my own sites. But you are going to have to go through a reasonably steep learning curve to master creating marketing funnels like those ones.

So… why bother when you can easily use the service I am going to recommend below which will do a much more professional job for you without the horrible learning curve. Have a look at this…

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See what I mean. Professional marketing funnels that are designed to help you increase your business. Not only can you create awesome high converting funnels you can also create…

  • Squeeze Pages
  • Sales Letter & Offer Pages
  • Launch Pages
  • iPad & iPhone Pages
  • Member Sites
  • And more…

On top of that there is full video training to help you get up to speed quickly. Seriously for the minimal cost of this tool, and the potential gains to your business for using it, you will only gain by using Optimize Press. ANd then there is the time and frustration you will avoid as well.

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How You Can Work With Both Methods

As mentioned previously I am using both methods of marketing. I send traffic directly to my MLSP page here…

http://www.MyLeadSystemGuru.com

And I also send traffic directly these pages…

http://www.HomeBusinessPro.co

When I have prospects join my funnel in either of the top two sites I then refer them to my MLSP system which means I have a powerful system there at the ready for anyone who is serious about list building and who want a quick way to get started.

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Now What About Driving Traffic

Ok so to get you started you are going to want to get traffic FREE and FAST. It is for this reason that I use Twitter, Facebook and YouTube as my main social media traffic sources, but by far the fastest method for list building is Twitter… when you do it right.

So what I have here for you is some Blog posts that will guide you through setting up Twitter and how to best use the service for lead generation.

3,000 Click Per Week Marketing On Twitter

Twitter Marketing Tips

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A friend of mine who only has a small Twitter following of 250 posted a link directly to his MLSP page and picked up 4 leads within an hour. Twitter is very responsive when you do it right and MLSP is an easy system to use to close prospects into your list.

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Conclusion

You have at your finger tips the exact systems I am using right now to generate a steady flow of leads into my business and produce upfront cash.

I highly recommend you subscribe to both my training sites which will teach you not only how to create your own Capture Pages but also how you begin to interact with the online social media community. A skill that all marketers need to have.

Hey if you have comments or questions then please take a moment to add them below.

Great work… you finished the post ;-)

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