What did I gain from reading Magnetic Sponsoring from Mike Dillard?
I purchased the Magnetic Sponsoring around the end of 2008 and read it a couple of times. I found that it had a profound impact on my thinking and that it brought significant change into my life as a whole, not just my marketing & business life.
Not that the impact was immediate. It wasn’t. But what it did do is show me the mindset that was required to become a leader, an alpha in the home business industry as well as in my personal life. Up until that point I did not have a clue about how my mindset would impact my business ability.
Now I will say this as a disclaimer… I CANNOT say that I have arrived to a total state of alpha leader, nor can I say that I am where I would like to be in my business, but I can say that I am a long way from where I was, not only in my marketing but also in my personal life. The change has been slow and deliberate but it has been ever so worth it and I find myself a much happier person today because of this process I put myself through.
My belief is that we are all on a journey, you… me… everyone, and that unless you are deliberately guiding your internal self in the direction you want to go, you will by default, end up some place you DO NOT want to go.
Like Yogi Berra said… “If you don’t know where you are going you might end up some place else”.
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So with that said, here are a few points that I have discovered that helped me to get where I am. Perhaps you can relate to these…
- Instead of viewing my business activities with a mindset of someone that was just starting out, I began to look at what the leaders in this industry did and how they thought, and began to implement a strategy of being and doing just like they did. Instead of working from the bottom up in my mind, I began to think in terms of top down
- I began to ask questions inside myself like… what would an alpha leader say and do if they were to create the video, article or Blog post that I am about to create. I entered into the content creation cycle with the thoughts of being an alpha from the word go
- It set me free from the opinions of others. Alpha leaders are not moved by the opinions of people around them and I discovered a certain sense of freedom when I realized that opinions from others only have a negative impact on my self worth if I allow them to
- It allowed me to set people free. Rather than trying to project my thoughts and ideas onto others I was able to allow them to be who they are and if they said something that I did not agree with, I was strong & secure enough in myself to allow them to have their own opinion. After all we are all entitled to have our own opinion
- It set me free to make my own mistakes and that I didn’t care what an idiot I made myself out to be, because we have all been the idiot at some stage in our life
- It set me free from fear based reactionary responses to negative input from people in my life and business. The world is a very negative place and I decided that I was not going to allow negativity to impact my destiny
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So there you go… that is a very brief breakdown of what occurred to me after reading Magnetic Sponsoring. My belief is that if you don’t have a copy then get yourself one, it is the corner stone book for leaders within the home business industry.
Are you an alpha, pre alpha or a beta? I would really love to hear your feedback on this subject.






